The Food Standards Agency (FSA) has launched a campaign to encourage businesses to display their food hygiene rating online.
The campaign comes as new research released by the FSA shows that despite the widespread use of Facebook, Instagram and websites with online ordering capabilities, only a small minority of businesses display their food hygiene rating online.
The research showed that only around one in 10 businesses were displaying a food hygiene rating online, despite widespread agreement that displaying a rating resulted in more customers.
The FSA has produced an online display guide, with free images and other resources for businesses to help them display their food hygiene rating on their website and social media platforms.
Displaying the food hygiene rating shows customers that these businesses take food hygiene safety seriously and builds trust in the local community. This is increasingly important as more and more customers search for food businesses online.
Derby City Council is supporting the FSA’s campaign to help local food businesses promote their commitment to food safety.
Business owners are encouraged to check out the latest guidance on the FSA website for ways to promote their hygiene rating online including downloading the social media assets
