Derby and Peak District and Derbyshire tourism organisations receive new national status

The two organisations responsible for bringing more tourists to the city, county and Peak District are joining forces to gain Local Visitor Economy Partnership (LVEP) status from VisitEngland.

Visit Peak District, Derbyshire and Derby is one of 12 new LVEPs to be announced by Visit England.

The new, formal partnership follows ‘The De Bois Review’ in 2021 and is part of the Government’s response to the review. The change to destination management aims to encourage partnership working and increase visitor numbers in their area.

As part of the LVEP status, the Visit Peak District, Derbyshire and Derby team will be able to access specialist training on topics like sustainability and accessibility as well as support to make bids to the Government for funding to increase visitor numbers.

LVEP status recognises exemplar tourism bodies, that work in partnership to support the development of the tourism economy in their destination areas. This is achieved through ensuring the area is inclusive, accessible and sustainable for all visitors.

Visit Peak District, Derbyshire and Derby have joined the LVEP programme as one of 12 new partnerships alongside Marketing Cheshire, Experience Oxfordshire, Cornwall and the Isles of Scilly, Visit Hull and East Yorkshire, Visit West, Marketing Manchester, Visit Hertfordshire, Visit Kent, Liverpool City Region, Cumbria Tourism, and Birmingham, Solihull and the Black Country.